AFC Bournemouth stadium graphics

Bringing the Vitality brand to life at AFC Bournemouth's stadium with eye-catching graphics and seamless integration. Proud to showcase the power of effective branding in a large-scale setting. Some challenges I faced while designing the graphics for the football stadium included ensuring that the Vitality branding seamlessly integrated with the existing stadium infrastructure, such as the seating and advertisement boards. I also had to work within Vitality's brand guidelines, which required careful attention to color schemes, logo placement, and overall design aesthetic. Additionally, I had to consider the scale of the project and ensure that the graphics were impactful from a distance, while still maintaining clarity and readability up close. Overall, it was a balancing act to create visually stunning graphics that effectively represented the Vitality brand within the stadium environment.